TikTok is introducing a updated setting that enables them to lessen the volume of AI-made content appearing in their timelines. This move comes as the platform disclosed that it now features in excess of 1 bn AI videos.
Trial and Implementation
The update is in a pilot phase over the following weeks before a widespread launch. This development comes amid a increase in AI content, fueled by new video-generation tools.
The Broader AI Trend
It has been noted that approximately one in 10 of the most rapidly expanding channels on a popular video site exclusively feature AI-generated videos. A large amount of this content is considered “AI slop”, a term for poor-quality, bulk-generated content that is typically nonsensical or bizarre.
Based on user feedback that numerous viewers enjoy content made with AI tools, from computer-generated images to educational videos, and we aim to provide users the ability to adjust the amount of that, depending on their own choices,” commented a platform representative.
Scale of AI Content
The platform announced that there are presently over a billion videos on its service identified as AI-generated. In total, in excess of 100 million pieces of content are uploaded to the app daily, making AI-generated material a minor part of its overall inventory.
How to Adjust Settings
Viewers will be in a position to decrease or raise the level of AI content they view by using the “manage topic” option in the platform and selecting “AI-generated content”. Other topics that currently be modified under the setting encompass news, fashion, cosmetics, and movement.
Content Labeling and Policies
TikTok’s guidelines mandate creators to label lifelike AI-generated content, and it prohibits malicious AI impersonations of celebrities or crisis events. Any authentic-looking artificial content that is without a tag can be deleted under its community policies.
Additionally, the platform will henceforth attach an AI-generated watermark to content created with its proprietary AI systems, or flagged by an cross-platform project for spotting artificial media. This action is aimed to stop users from trying to evade the labeling process.
Educational Initiatives
The platform is also launching a $2 million AI literacy fund for specialists and groups to develop informative material about using AI responsibly. This initiative will benefit educational bodies focused on training computer science.
Moderation Strategy
TikTok has justified its safety measures, amid controversy over intentions to make redundant a large number of review team members in the United Kingdom. TikTok is set to cut a significant number of roles in its user protection team in the UK capital, with trade unions and online safety experts raising concerns that staff are being displaced by machine-led review.
A senior executive clarified that people-led review would continue to be important, but AI can protect employees by filtering out the most harmful content prior to it has to be seen by staff. TikTok stated a significant reduction in shocking and graphic content handled by safety staff over the previous year due to intervention by its AI tools.
“We think that it’s essential to balance humans and technology to ensure user safety,” she said. “We’ll have people as involved in the system, but we additionally believe it’s extremely critical to minimize viewing of dangerous material as swiftly, which is where a lot of the machine support is making a difference process content quickly.”
