This past Thursday night, amid swirling speculation regarding a shooting at Brown University, the network's Kaitlan Collins took to social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.
While it is by no means a perfect news source, her statement seemed accurate for numerous observers. It remains one of the outlets where there exists fact-based and generally dependable reporting – particularly during fast-moving events like the one unfolding near a New Hampshire storage facility.
An Uncertain State Amid a Corporate Battle
But the news network, now middle-aged, finds itself in a uncertain state as two massive media conglomerates vie for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has become part of a high-stakes game of business acquisition, not as a question of what benefits the information-seeking public.
“Here is one more case of the deep structural problems with roots in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a broader point.
“The narrative is crafted as a business story with powerful individuals as the protagonists, but there is very little discussion of the public interest,” Pickard added.
A Further Element: Political Influence
The CNN scenario is complicated by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” foe.
Remember the shouts of “CNN sucks!” at his rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.
Trump now claims that the network requires new ownership. You can read that as ownership that will insulate him from negative coverage and examination. That is a factor in why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to prefer that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Possibility of More Instability
Notably, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. That would be a relief to many at the network, but it’s far from a secure position. That structure could pave the way for CNN for yet another acquisition. There is no finish line.
If you ask Timothy Wu, a great deal of this is against the law, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should prohibit both deals.
“Either merger would be bad for the country, and both should be opposed by the government,” Wu argued.
The Core Challenge and a Path Forward
Whatever happens with this particular battle, the underlying crisis persists.
“What we have now is a profoundly structure that undermines democracy, but we must resist the belief that change is impossible,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to build this hyper-commercialized monster, and new policy decisions can tackle it.
Can reform occur in an era where the top communications regulator refuses to acknowledge that the agency is independent? Overhaul is highly improbable now, but that is not to say it will be impossible forever.
Policies that support independent news organizations, reinforce local journalism, subsidize public media, and prohibit the concentration of media power in too few hands are within reach – they are essential for a robust democracy.
Regarding media ownership, bigger isn’t better. And news organizations like CNN cannot be tools in the most recent merger game.